The not so secret profit driver
Published on 05 September 2011
The not so secret profit driver
According to the Internet World Stats, New Zealand accelerated to 3.6 million Internet users as of June 2010, constituting 83.9% of New Zealand’s population, and based on the Internet World Stats database, New Zealand claimed 7th place in the Worldwide Top 30 countries for highest Internet penetration rate in 2010.
We are living in an era of infinite technology advancement and the Internet has created a whole new battlefield for businesses. It is very easy to get lost in the sea of the World Wide Web if you’re not sure what you’re doing. As Gopher’s co-founder John puts it, “This is the age of Internet dominance but there is so much rubbish out there”.
Hope doesn’t have to go astray even if you have limited resources for online advertising. By choosing the right Internet technology it can be painless to weed through the rubbish and boost your business’ online presence.
Think about this; Why spend money having your website link printed on a 14’ x 48’ billboard or a full page spread on a magazine, and then worrying about the ads not being effective, when you can save yourself and your business some time, money and effort and get a business listing on an online directory instead? Because every online content IS advertising - whether intentionally or not. The advertising budget splurge on an online business listing gives you advertising exposure while at the same time increase your business’ online presence and heightening your website’s online traffic – resulting in a much higher call-to-action, which generally leads to sale. You can’t beat that!
What sets Gopher apart from the rest is that we give your business more than just a business name and telephone number listing in the cyberspace directory. Gopher is more than just a paper directory online. Gopher creates listings that are designed to be found, picked up and shown by search engines like Google, creating more opportunities to enhance your online business listing’s visibility. Furthermore, you can choose from the different packages that Gopher offers - from basic packages to premium packages to suit your business needs, choose a package that includes gallery images, a logo, 200 words of promotional content, a banner, a website link, extra search categories as well as add-ons like domain name, email packs and servicing areas.
To maximise advertising potential of The Web, Gopher also offer businesses Social Media packages which use Social Media tools to broaden your online reach, adding to the effectiveness of your business’ online presence. Gopher believes in the community and aims to help your business connect and engage with the consumers, bridging the gap between both online and offline audiences.
Gopher stays true to the company vision that – our success is solely dependent on your success. Gopher has one of the largest Social Media teams, and they’re to look after all the complexity of social networking for you so you don’t have to, because we understand ticking the Social Media box for your business is more than just starting a Facebook page and putting up information with a fluffy approach. At Gopher we interact and listen to your customers’ need, creating brand engagement plus brand experience.
Listing with Gopher online business directory is the newest profit driver. It is easy, convenient, widely beneficial and definitely worthwhile. You can trust Gopher to get it right for your business. Don’t lag behind because your business could be losing valuable customers by the minute as more and more people are jumping on the Internet bandwagon, and online directories and web search engines is a much preferred choice for consumers these days.
So get involved, dig deeper. Make Gopher work for you!
Have a most outstanding day!
Denise
